Multimedia Advertising Information

Digital Analytics

Digital Advertising

Print Advertising

OPEN RATE*
(political, national & one-time only)
Eighth Page................................$100
Sixth Page .................................$135
Quarter Page .............................$200
Third Page..................................$270
Half Page....................................$400
Full Page....................................$750
Back Page .................................$800

PREFERRED RATES*
(Preferred rates: Minimum of 2 insertions in two weeks)
Eighth Page.................................$80
Sixth Page ..................................$108

DISCOUNT RATES*
(Discount rates: must add up to a half page of advertising in 2 weeks to qualify for the discount rate)
Eighth Page..................................$65
Sixth Page ...................................$80
Quarter Page ...............................$125
Third Page....................................$175
Half Page......................................$250
Full Page.......................................$500
Back Page ....................................$750

STANDBY RATES*
(Standby rates: ad will run at the newspaper’s discretion any time during a five-day period. Maximum of two ads per week.)
Eighth Page................................$60
Sixth Page .................................$75
Quarter Page .............................$115
Third Page..................................$155
Half Page....................................$230
Full Page.....................................$475

*All prices include full color at no extra charge

DEADLINE
Noon three business days prior to publication

DIGITAL ADS
bjjsck.com
Tile ads (300x250 pixels)
Leaderboard (728x90 pixels & 320x50 pixels)
Video ads (300x250 pixels)
Newsletter ads (300x250 pixels)
Custom Eblast (600 pixels)
Page Zero ads (725x875 pixels)
e-Edition Banner ads (728x90 pixels & 320x50 pixels)
e-Edition Pop Up (768x576 pixels)
Interstitial ads
Sponsored Content

Special digital packages are available. Ask for a quote.

FRONT PAGE ADVERTISING
Bottom of Page Ads: $45 per insertion, 5 insertions per week = $200. Ad Size: 2.75” x .75”
Top of Page Banner Ads: $250 per insertion. Ad Size: 10.25” x 1”
Sidebar Ads: $120 per insertion. Ad Size: 1.646” x 4.5”

INSERTS
Cost per thousand
Up to 8 pages ...............................$45
16 pages........................................$50
Maximum size 11.25” x 11.75”
Minimum size 9” x 4”
Deliver to:
The Laconia Daily Sun
c/o The Concord Monitor
77 Merrimack Street
Penacook, NH 03303

CLASSIFIED ADVERTISING
Display Ads
$7.00 per inch Black and White
$8.50 per inch Color

YARD SALE PACKAGE
$21.00 Black and White
$25.50 Color
Includes display ad for 3 days & Google map online

CLASSIFIED DEADLINE
Noon one business day prior to publication

LEGAL ADS
$8.50 per column inch

AD DIMENSIONS
1/8 Page Vertical.......... 3.25” x 4.85”
1/8 Page Horizontal.......... 5” x 3.25”
1/6 Page Horizontal.......... 5” x 3.65”
1/6 Page Vertical.......... 3.25” x 5.65”
1/4 Page Vertical............... 5” x 5.65”
1/4 Page Horizontal..... 6.75” x 4.85”
1/3 Page Tall................. 3.25” x 11.5”
1/3 Page Vertical.................... 5” x 7.5”
1/3 Page Horizontal .... 6.75” x 5.65”
1/3 Page Bottom........ 10.25” x 3.75”
1/2 Page Vertical .............. 5” x 11.5”
1/2 Page Horizontal .. 10.25” x 5.65”
1/2 Page Portrait ......... 6.75” x 8.65”
Full Page .................... 10.25” x 11.5”

ELECTRONIC FORMAT
PDF files accepted, actual ad dimensions at a minimum of 300 dpi.
Please use CMYK and be sure all small type (12 point and smaller) is 100% black (on black plate only).

Distribution Area

Web Billboard

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